Learn about the founders of Backblaze and their decision to bootstrap their company instead of seeking venture funding. Discover how they focused on their product and customers for 15 years before taking the company public in 2021. They discuss revenue growth, the advantages of building value and culture, and the importance of timing, metrics, and preparation when going public. The chapter also explores the process of selling shares post-roadshow and the significance of having a diverse investor base.
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Quick takeaways
Bootstrapping allows companies to prioritize product development, customer satisfaction, profitability, and cash flow.
Resilience, adaptability, and a strong internal team are crucial for successfully navigating the IPO process.
Deep dives
The Path to Going Public
The podcast episode explores the journey to taking a company public, focusing on the experience of Backblaze, a SaaS company. The founders initially chose to bootstrap the company to avoid the drawbacks of venture funding. They prioritized product development and customer satisfaction for 15 years before eventually going public in 2021. The episode highlights the advantages of bootstrapping, such as cost-efficiency and the ability to remain focused on profitability and cash flow. It also emphasizes the importance of timing and preparation in the IPO process, including building a strong team, refining the company's story, selecting the right banks, and managing costs.
Resilience in the IPO Process
The podcast discusses the challenges faced during the IPO process and the importance of resilience. The host shares personal experiences from Backblaze's IPO journey, including unexpected issues like changes in the syndicate of banks, a board member leaving, and the launch of a competitor. The episode emphasizes the need to adapt and navigate through these challenges to successfully complete the IPO process. It also highlights the significance of building a strong internal team, including finance and legal experts, auditors, and board members, who can support the company through the IPO process.
Executing the IPO
The podcast episode provides insights into the actual execution of the IPO, from the roadshow to listing on the stock exchange. It delves into the process of refining the company's story, presenting the S1 document to potential investors, and selecting the right investors for share allocation. The episode touches on the importance of timing, metrics, and market conditions during the IPO. It concludes by emphasizing the need for companies to stay true to their vision and strategy amidst changing market demands and investor expectations.