

Shop Girl
Dec 20, 2024
Tiina Laakkonen, a multifaceted figure in the fashion scene, reflects on her journey from model to shop owner. She shares why she closed Tiina the Store after years of curating unique styles. The conversation swoops through her vibrant experiences in Paris, London, and New York across different decades. Tiina also delves into the contrasting lifestyles of urban vs. Sag Harbor living, the art of boutique retailing, and the importance of meaningful success in an evolving fashion industry.
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Early Fashion Influence
- Tiina Laakkonen's mother made all of her childhood clothes and instilled an early appreciation for fashion.
- This led to Laakkonen's interest in design and her eventual move to Paris to pursue modeling.
Paris and Chanel
- Laakkonen moved to Paris, modeled, and saved to study fashion design.
- She interned at Chanel under Karl Lagerfeld during a pivotal time in the brand's history.
Lagerfeld's Total Control
- Karl Lagerfeld designed every single item at Chanel, from clothing to accessories.
- This level of singular creative control is rare in modern fashion houses.