Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth

3 Tests Every Podcaster Should Run Before Their Next Episode Airs | Jay Nachlis

Aug 14, 2025

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It’s great to hear “I love your podcast!” from friends and fans — but let’s face it, we BOTH know that this kind of feedback won’t tell you why new listeners stop listening after one episode (or worse, why they aren’t hitting play to begin with).

That’s why Jay Nachlis, VP at Coleman Insights (the research powerhouse behind some of today’s most listened-to shows), joins me back inside this episode to share the surprising patterns behind what makes listeners hit play or scroll past a show. Plus, you’ll learn three quick tests you can run on your podcast right now that will show you what’s working (and what’s not) before you hit “publish” on your next episode.

Ready to find out why new listeners actually choose ( or skip ) your show? Hit play and let’s dive in.

0:43 – What First-Time Listeners Notice That Loyal Listeners Won't

2:38 – The Key Elements That Make or Break Your Podcast's First Impression

4:02 – How Often Should You Test Your Podcast to Stay Relevant?

7:28 – How to Turn Outside Feedback Into Podcast Decisions That Drive Growth

10:52 – 3 Quick Tests to Run Before Your Next Episode Airs

Episode Links:

Connect with Jay: LinkedIn | Website
Want to know what first impression your podcast is really making? Test it with PodPredictor

Other Episodes You’ll Love:

How to Find Out What Listeners Really Want From Your Podcast

→ This episode was recorded on the Deity VO-7U

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