We’ll cut straight to the chase: if you’re sending mailers, this episode is a must.

Michael Robertson builds campaigns like no one else in the business and he breaks down exactly how he makes each of the lists on his 13 Niches Lists.

His best list: 3,000 mailers. 11 properties bought.

That’s 1 out of every 272 mailers sent. Impressive.

The key to his success?

Build a great list first, then filter and refilter, digging through some truly inventive lists, like:

• $100 list
• 65+ list
• Low credit score list
• Code enforcement liens list
• And plenty more

Michael is no doubt one of the most creative land investors working today, get your notepad ready and learn how to build each list.

IN THIS EPISODE:

• Learn about each list on Michael’s 13 Niche List
• Understand why they work and how to create them
• Find out why Versium is such a powerful data tool