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Always Be Testing
#20 B2B Affiliate Marketing Pro who built programs for Square, DocuSign, and Squarespace, Amy Crider, Principal Consultant, Parkside Consulting Group LLC
Dec 12, 2023
33:21
Guiding you through the world of growth, performance marketing, and partner marketing.
We sit down with growth and marketing leaders to share tests and lessons learned in business and life.
Host: Tye DeGrange
Guest: Amy Crider
Hype man & Announcer: John Potito
Timestamps:
00:06 Introduction
01:20 Amy's marketing insights
02:31 Career journey unfolds
04:08 Handling global accounts
05:49 Balancing parenthood, career
07:22 Utah Travel Tales
08:16 Building affiliate relations
10:18 Evolving marketing strategies
13:34 B2B marketing deep dive
17:37 Testing marketing strategies
23:15 Prioritizing business improvements
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode