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Freakonomics Radio

546. Are E.S.G. Investors Actually Helping the Environment?

Jun 15, 2023
54:38

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Quick takeaways

  • ESG investing in already green firms and divesting from brown firms may not be effective in creating environmental impact.
  • Investing in brown firms and engaging with their management can be more effective in achieving environmental goals.

Deep dives

ESG investing and its impact on the environment

ESG investing, which focuses on allocating resources to make money while improving the world, is a growing movement. However, research by Kelly Shoe reveals that the dominant ESG strategy of investing in already green firms and divesting from brown firms may not be effective in creating environmental impact. Brown firms, which have higher carbon emissions, are crucial to various sectors of the economy. Punishing them through divestment could lead to short-term focus and increased emissions. Shoe suggests engaging with brown firms to incentivize them to become greener and rewarding them for modest reductions in emissions, which could have a bigger impact than greener firms achieving complete emissions reductions.

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