Sparkle on Substack

The Power of Substack with Sarah Fay

27 snips
Oct 27, 2023
In this episode, Sarah Fay, an expert on Substack, discusses the unique voice of work on Substack. She highlights the importance of community-building, self-publicity, and the integration of commercial offerings. The chapter also explores the benefits of Substack for writers and the power of memoirs and addressing mental health. Craft advice, content preferences, and reflections on Substack and future goals are also discussed.
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INSIGHT

Own Your Weird Niche

  • Substack rewards unique, weird combinations and authentic obsessive interests.
  • Find the one topic you can write about endlessly and make that your Substack focus.
ANECDOTE

From Failed Column To Teaching Substack

  • Sarah Fay joined Substack on her publisher's advice and started with a column called Start With A Question that didn't grow.
  • She then launched Writers At Work to teach serialization and platform craft, which became successful.
INSIGHT

Email Ownership Converts Better

  • Substack is structured to let writers earn from subscriptions and keep most revenue while owning their email list.
  • Owning an email list converts far better for book sales than social media followings.
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