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"Turpentine Finance" with Sasha Orloff | Startup Finance, Leadership, CFO Strategy
E21: From Silicon Valley to Lake Tahoe Ski Resort CFO | Valerie Burman
Aug 29, 2024
Valerie Burman, a seasoned finance executive, transitioned from Silicon Valley’s tech giants to become the CFO of Sugar Bowl Resort in Lake Tahoe. She shares insights on the unique challenges of managing a ski resort, blending her passion for skiing with corporate strategy. Valerie discusses the importance of building a strong team culture, navigating M&As, and enhancing customer experience through innovative metrics. She also explores the transformative role of AI in hiring and financial management, emphasizing strategic insights over mere numbers in the CFO role.
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Quick takeaways
- Valerie Burman's unique transition from tech executive to ski resort CFO illustrates the synergy between personal passion and professional expertise in leadership roles.
- The importance of financial sustainability at Sugar Bowl Resort highlights the need for adaptability and strategic foresight in response to seasonal market fluctuations.
Deep dives
Transitioning from Tech to Resort Management
A successful transition from a high-stakes corporate environment in tech to the role of CFO at a ski resort showcases the blending of personal passion with professional expertise. The individual reflects on a 30-year journey that began as a river guide, evolved through law school, and culminated in executive positions at large tech companies. The decision to move back to Tahoe after the pandemic allowed for a reconnection with the outdoor lifestyle, leading to this new opportunity. The focus on combining a love for skiing with financial leadership highlights the importance of aligning personal interests with career aspirations.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode