Story of the Week with Joel Stein

A Visit to Dr. Bronner’s Magic Soap Factory

Jul 13, 2023

23:50

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Episode notes

Introduction

2min

Cassandra Barry's Story

2min

The Crazy History of Dr. Bronner's Soap

2min

The Manic Street Preacher

2min

Dr. Bronner's Magic Soapbox

2min

The Moral ABCs of Soap

2min

The Second Generation of Bronner's After Immanuel

2min

The CEO of Dr. Bronner's

4min

The Ethics of Dr. Bronner's

2min

10.

The Magic Foam Experience

2min

11.

How to Be a New Employee at Dr. Bronner's

2min

12.

Dr. Bronner's: The Last Corporation With the Soul for GQ

2min

13.

Joel Stein's 18-in-One Hemp Purecasteal Soap

2min

14.

T-Mobile for Business: The Next Generation of Business

3min

The history of Dr. Bronner’s soap is even crazier than the famously crazy writing on the side of a Dr. Bronner’s soap bottle. The company was founded by a man who escaped from a mental asylum. Now it is the top-selling natural soap brand in North America. How did this happen? Carrie Battan paid their headquarters a visit to find out.

You can read Carrie Battan’s GQ story, “Is Dr. Bronner’s the Last Corporation With a Soul,” here: https://www.gq.com/story/dr-bronners-corporate-success

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