Uncommon Ground Uncommon Ground Ep 01 — The 100% Mindset.. To Build Businesses for NOTHING (with James Ashford)
Welcome to the very first episode of Uncommon Ground, where we tear down the myths of success and hand you the unfiltered playbooks of founders who’ve been there, built that, and sold out. In this debut, I sit down with James Ashford.. lateral-thinking product designer turned SaaS-to-8-figure exit architect to uncover:
Why “A-star” limits you, and how aiming for 100% changed everything
Gut vs. data: the Jeff Bezos story that reframed James’s approach to big decisions
Blueprint for AI-powered scale: going from zero to £50M in 12 months and 60× valuation
Exit-readiness essentials: the finance function no CEO can afford to ignore
If you’re a growth-stage entrepreneur ready to level up, a bootstrapped hustler craving strategy, or a rebel professional done with guesswork, this episode is your wake-up call.
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And if you're trying to get exit ready.. AS FAST AS POSSIBLE. Here is the Scoreapp James and Josh created together: https://score.nuvo.co.uk/exit-ready-assessment
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