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Todd Herman is an author, speaker, and coach focused on mental toughness, leadership, and peak performance who’s been featured on NFL Films, Fox Sports, PBS, Entrepreneur, and the Today Show. His training programs have been delivered to over 2,000,000 people and have won numerous awards, including the 'Global Leadership & Skill Development Program of the Year' twice. He is the best-selling author of The Alter Ego Effect: The Power of Secret Identities to Transform Your Life, which has been translated into 11 languages. In this episode, we talked about alter egos, better work habits, sales tactics, goal setting...