Mark Budzinski is the CEO of Clean Data and a seasoned business leader with deep expertise in data analytics. As the former CEO of WhereScape, Mark led the company to over $30M in annual revenue before executing a successful eight-figure exit. Now, he advises clients on cutting through AI hype to achieve real business growth from their analytics investments. Mark is also the author of "Peer-To-Peer Culture: What It Takes For Small Businesses To Grow Up," where he explores the vital role of organizational behavior in driving business success.