Storage Wins EP240: Billy Alvaro: Standing out from the Herd and Going Above and Beyond for Your Customers
Billy Alvaro has been in both the mortgage and investing side of real estate for many, many years now. Billy is an expert in standing out from the competition and putting his marketing dollars towards campaigns that count. Billy's companies have been involved in about $1,3 Billion dollars worth of volume. On today's show, Billy shares things to look out for when you're scaling your business, how to completely stand out from your competitors, and so much more!
Key Takeaways:
- Billy is crushing it in the marketing department and doing some things other wholesalers just aren't doing.
- Who is Billy and what does his business look like?
- Within 5 years, Billy, his business partner, and his assistant and will pushing out 1,000 units a month at the height of the business. How'd he do it?
- When you scale, you have to make sure the sales and marketing can keep up on the operation's side. It's easy to hire more people, but that won't fix bottlenecks.
- Sometimes you just gotta slow down to speed up.
- What does Billy's team look like?
- When people tell you how many deals they close per month, what does it really mean?
- Billy has been very conscious over what he wants out of his business. Today, he's reaping the benefits of his work 8 years later!
- Billy's multistep campaigns are insane. They're extremely detailed.
- How can you stand out from your competitors?
- Billy breaks down what his credibility package looks like.
- Make sure your credibility package is customer-focused, not business-focused.
- Billy's mentaily is he will leave you in a better state than when you first came in touch with him.
- Billy offers his sellers a cash advance. How does it work?
- How can someone get the most out of their marketing dollars?
- Billy is very intentional how he markets to his customers.
- Remember, small hinges swing big doors. There is no such thing as 'the one thing'.
- Take one or two pieces of advice from Billy and implement it in your business today!
Mentioned in This Episode:
Instagram: Instagram.com/billy_al_varo/
Facebook: Facebook.com/BillyAlvaro
Tweetables:
"Marketing is a life blood of any business."
"Do you have the infrastructure to handle your business scaling up?"
"A credibility package is worth its weight in gold. It looks good, it's a slick package, and it's very professional looking."
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