Welcome back to Content Is Profit.

”Who should we trust online?”

This is a question that comes often in conversations inside of the industry.

It is no secret a lot of the information we consume online comes from questionable sources, and every day it is becoming harder and harder to identify real sources.

In today’s episode we start exploring this concepts based on an event from his year’s Woorld Cup and what a coach did to bypass legacy media, an incredible book that reveals all the online secrets to fake news, and how Elon and a couple of start up CEO’s missled the world.