Morning Brew Daily

Uber CEO Unveils Plan to Make Rides Cheaper, Reveals Own Uber Rating, and Launches "Party Bus"

May 16, 2024

Dara Khosrowshahi, the CEO of Uber, shares his vision for making rides more affordable through initiatives like UberX Share and concert shuttles. He discusses the challenges of autonomous vehicles and competition with Lyft and Tesla. Dara reveals his own Uber rating and reflects on his leadership journey, citing lessons learned from playing Dungeons and Dragons. The conversation also touches on Uber's expansion into advertising and the strategic partnership with Instacart, highlighting innovative ways to enhance user experience.

38:52

Episode guests

Dara Khosrowshahi

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Quick takeaways

Uber focuses on affordability with features like UberXShare and Shuttle to concerts.

Uber collaborates with tech companies for advanced autonomous vehicles, emphasizing a partnership-centric model.

Deep dives

Uber's Focus on Affordability and Sharing

Uber is addressing concerns of affordability by reintroducing products like UberXShare to reduce prices. The company aims to enhance the sharing concept post-pandemic, offering deeper discounts for shared rides. Uber's new features allow users to schedule shared rides in advance, ensuring cost savings and punctuality. The introduction of Uber Shuttle in the US further promotes cost-effective, environmentally friendly commuting.

Impact as a Driving Force

00:54

Competition Drives Improvement and Collaboration

00:49

Focusing on Strengths over Alliances in Autonomous Vehicles

00:57

Intro

4min

Rideshare Revolution: Uber's Future and Challenges

17min

Surge Pricing and Advertising Innovation

4min

Exploring Innovative Business Models and Local Empowerment

3min

Navigating Urban Innovation and Leadership Challenges

10min

Reflections on College Life and Personal Uber Ratings

2min

Uber CEO Dara Khosrowshahi joins Morning Brew Daily for an exclusive interview where he discusses Uber's focus on affordability, which includes scheduling UberX Shares and launching shuttles that will take customers to and from concerts and events for a lower fare. He also shares his thoughts on autonomous vehicles and EVs. And where does Uber stand on competition with Lyft and Tesla? Plus, a deep dive into Uber's ad business, their new partnership with Instacart and will Uber really pull out of Minneapolis? Then, Dara explains what his biggest challenges were when taking over for former CEO Travis Kalanick and how playing Dungeons and Dragons has inspired his leadership style. And finally, what is the CEO of Uber's.... Uber rating?

00:00 - Uber CEO Dara Khosrowshahi joins MBD

01:00 - Launching UberX Share

02:45 - Uber Shuttle to concerts

06:40 - Autonomous vehicles

12:40 - Uber’s EV projection

15:00 - Uber and Minneapolis

17:00 - Competition with Lyft

17:45 - Instacart deal with Uber Eats

21:00 - Surge pricing’s future

23:15 - Uber ad business

26:00 - Uber Direct

28:00 - US attracting leadership

30:15 - Taking over as Uber CEO

32:35 - Biggest regret at Uber

35:10 - Dungeons and Dragons lessons

37:25 - Dara’s Uber rating

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