The Speaker Lab Podcast

How to Find What Makes You Different with Jesse Cole of the Savannah Bananas

Dec 17, 2024
Jesse Cole, owner of the Savannah Bananas, shares his journey of embracing uniqueness in branding and marketing. He delves into how the team’s playful approach has revolutionized baseball, making it a fan-centric experience. Discover the significance of empathy and trial-and-error in building a brand. Jesse emphasizes the importance of genuine entertainment and how small risks can lead to immense growth. His vibrant personality shines through as he inspires others to find their own authentic voice in a crowded space.
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ADVICE

Constant Experimentation

  • Experiment with new stories and material in every speech to improve.
  • Don't just repeat the same speech, even if it's good, to avoid stagnation.
ADVICE

Practice Communicating

  • Great leaders are great communicators, so practice speaking.
  • Start small with local groups like Rotary and Kiwanis clubs to gain experience.
ANECDOTE

Balancing Speaking with Family

  • Jesse Cole limits speaking engagements to 20 per year to prioritize family.
  • He aligns speaking opportunities with existing travel plans to maximize efficiency.
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