Agency Forward 010 Jen Spencer: Building Culture and Customer-Centricity at SmartBug
Hey everyone, today I’m joined by Jen Spencer.
Jen is the CEO of SmartBug Media. At Inbound a few years ago, I’d met some of the SmartBug team and they raved about working there. So, when an opportunity arose to interview their fearless leader, I jumped at the chance.
Jen took over as CEO after being SmartBug’s VP of Sales and Marketing and then CRO. She has a wealth of agency knowledge from multiple fox holes and provided so many great insights in this episode.
In this episode, we discuss:
- How to foster a strong culture, even as your team breaks triple digits
- Why training your clients is one of the best things an agency can do
- How to provide value to a partner ecosystem that gives back
- and more…
You can learn more about Jen at SmartBugMedia.com or on LinkedIn.
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