How To Operate And Market A Prosperous Yet Caring Personal Injury Firm with J. Chad Parker

Dec 24, 2021

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How to Operate and Market A Prosperous Yet Caring Personal Injury Firm

Welcome to episode 108 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode Ken sits down with J. Chad Parker and they talk about all that comes back to you when you focus on giving the right care and attention to your clients.

Chad Parker has been board certified in personal injury trial law by the Texas Board of Legal specialization since 1998 and practices in Tyler, Texas. Prior to starting his personal injury practice, he spent over 20 years as an insurance defense lawyer. His vast trial experience and jury verdicts over the last three decades sets him apart in the market that he serves and he is recognized as a formidable opponent by insurance company attorneys. Mr. Parker is known for taking cases both big and small because he truly cares that the wrongly injured achieve the fair and positive outcome they deserve. Call J. Chad Parker and Don’t Get Hurt Twice!

What you’ll learn about in this episode:

How and why Chad made the transition from insurance defense to personal injury
The advantages gained with experience on the “other side”
The nexus of Chad’s hook, Don’t Get Hurt Twice, and how he uses it to market his practice
Chad’s methods of separating himself from his competition with a focus on compassion
The importance of being able to pivot when changes in the legal landscape occur
Marketing yourself in a smaller marketplace
Finding opportunities in cases where others see little worth
How a large staff can provide the support needed to give clients the attention and care that they deserve
The unexpected surprises that come with leaving a large firm and starting your own
What personal injury lawyers should know about the insurance companies that they don’t know
The power of staying consistent and visible with your advertising

Resources:

Website: https://www.jchadparker.com
LinkedIn: https://www.linkedin.com/in/j-chad-parker-2b1683105
Facebook: https://www.facebook.com/JChadParker
Twitter: https://twitter.com/jchadparkerlaw?s=20

Additional Resources:

PILMMA’s Super Summit: https://www.pilmma.org/summit/
The Mastermind Effect: https://www.pilmma.org/the-mastermind-effect/
PILMMA’s Free Resources: https://www.pilmma.org/resources/
PILMMA Join Page: https://www.pilmma.org/mastermind/