The $100 MBA Show MBA1597 Advanced Email List Marketing Optimization + Free Ride Friday
How are those open rates looking?
As your email contact list grows, it takes a little more effort to manage.
You’ve got to protect your “sender reputation,” the metric by which email services decide whether your message is sent to the inbox — or to the dump.
Today, we’ll discuss a few tactics you can use to clean up that list, and trim the less engaged contacts from your campaigns. The net result: more people opening and responding to your emails.
You won’t be able to convert people if they never see your emails. But with a little list maintenance, you can make sure they do. Click Play!
SUBSCRIBE
YouTube | Apple Podcast | Spotify | Podcast Feed
Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.