The High Performance Podcast Here's What No One Tells You About Starting Your Own Business In 2024
5 snips
Oct 4, 2024 
Mas Manima, founder of Translate Culture, discusses his entrepreneurial journey from launching a simple Etsy store to creating a thriving marketing company. He shares the realities of building a business, including the emotional challenges and the critical importance of community support. The conversation highlights the power of data in crafting compelling brand stories and the need for resilience in the face of obstacles. Mas emphasizes maintaining strong company values and forming meaningful connections with fellow entrepreneurs for success.
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Translate Culture Origin Story
- Maz Manima started Translate Culture by blogging about his success managing ads for his wife's Etsy store.
- This led to the Evening Standard featuring him, which attracted other businesses seeking his expertise.
Finding Your Niche
- Identify a problem you are uniquely qualified to solve within a growing market.
- Ensure the market is expanding, not declining, to maximize your chances of success.
Handling Founder Anxiety
- Focus on your mission and the positive impact you're having to combat entrepreneurial anxieties.
- Remember why you started and the value you provide, especially during challenging times.