Content, Briefly Ten Speed: Ryan Sargent's system for content at scale
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Apr 22, 2024 Ryan Sargent, VP of Content and Strategy at Ten Speed, shares his fascinating journey from leading in-house teams to shaping an organic growth agency. He discusses the intriguing evolution of content marketing, emphasizing strategic adaptability and creativity. Discover how Ten Speed blends SEO with high-quality content creation. Ryan also highlights the importance of effective client partnerships and innovative tools like Asana and Airtable for streamlined content management. Dive into how the landscape of B2B content is changing and what that means for marketers!
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Career Transition
- Ryan Sargent transitioned from an in-house content role at Verblio to VP of Content and Strategy at Ten Speed.
- This shift marks his first full-time agency experience after previously leading content for a content marketplace.
Ten Speed Overview
- Ten Speed is a growth agency focusing on both SEO and content creation for B2B SaaS clients.
- The founders and leadership team all have in-house B2B content marketing backgrounds.
Value of In-House Experience
- In-house experience is valuable in an agency setting because it allows for better understanding of client needs.
- Context-switching and quickly adapting to diverse client problems are key agency skills.