Think Fast Talk Smart: Communication Techniques

168. How Story Can Change Everything in Your Career

917 snips
Nov 12, 2024
Matthew Dicks, a best-selling novelist and storytelling coach, shares his insights on the art of storytelling in business communication. He believes that narratives can transform ordinary messages into memorable experiences. Dicks emphasizes practical techniques for crafting compelling stories, from setting scenes to creating suspense. He also discusses the importance of reflection in uncovering everyday tales, noting that becoming a better storyteller can elevate one's career and make leaders more engaging.
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INSIGHT

Storytelling Makes You Memorable

  • Most business communication is forgettable, but stories make you memorable.
  • Sharing stories about your product or company makes you interesting and engaging.
ADVICE

Invest in Storytelling

  • Improve storytelling; it's a cost-effective way to enhance communication.
  • Unlike physical investments, storytelling requires skill development, not monetary investment.
INSIGHT

Stories Are About Change

  • Good stories are about a single moment of change.
  • Focus on the change, not just chronological events, to make your story impactful.
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