

This CEO’s Secrets to Scaling Your Business to 9 Figures
Jan 25, 2024
Sean Frank, CEO of Ridge, shares strategies for scaling the business to nine figures. Topics include expanding product lines, selling internationally, entering new product categories like men's rings, challenges in selling different product categories, the changing marketing landscape with meta and Google, collaborating with YouTubers for marketing, and scaling the business to retail stores.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 2min
Growing Ridge: From Wallets to a Modern Accessories Brand
02:29 • 8min
The Relationship Between Ring and Wallet Categories in the Business
10:06 • 3min
The Changing Marketing Landscape and the Dominance of Meta and Google
12:54 • 2min
Collaborating with YouTubers: The Power of Personal Relationships
15:04 • 5min
Scaling the Business to Retail Stores
19:43 • 11min