Cat & Cloud Podcast Valor Coffee | Excellence & Empathy
May 7, 2018
Discover the origins of Valor Coffee, a venture born from friendship and Atlanta's vibrant coffee culture. The hosts share humorous tales from their early days and the challenges of running a coffee cart. They emphasize the importance of authenticity over numbers in social media, and offer insights into the logistics of wholesale distribution. Humor shines as they reflect on quirky Kickstarter campaign rewards. Music and connection drive their mission to build a community-centered coffee experience, making each cup a celebration of resilience and collaboration.
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Iced Latte Mishap Sparks Passion
- Ross once steamed hot milk over ice for an iced latte, not knowing better.
- This mistake sparked his passion for pursuing a career in coffee.
Find a Business Co-Owner
- Find a co-owner when starting a business to share perspective and workload.
- Co-owners make growth and scaling easier and more sustainable.
Authentic Social Media Engagement
- Valor Coffee prioritizes authentic connection over follower count on social media.
- They focus on engaging meaningfully with their community rather than superficial content.
