Keeping It Real Podcast • Secrets Of Top 1% REALTORS ® • Interviews With Real Estate Brokers & Agents

First Impressions On Social Media • Video Boot Camp for Real Estate Professionals • Kim Rittberg

Jan 28, 2026
Kim Rittberg, award-winning video coach and former TV journalist, trains agents in video marketing and content strategy. She explains why your social front page must showcase expertise. Short bios should be searchable. Learn three essential video types and how on-location neighborhood clips build authority. Tips on quick profile facelifts and where to level up with deeper change.
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ADVICE

Make Your Bio Searchable And Credible

  • Write a searchable bio with your full name, title, and geographic focus (neighborhoods, city, etc.).
  • Include accolades or metrics like years in business or X million sold to signal credibility.
INSIGHT

Front Page Reflects Professional Credibility

  • Your social profile must reflect the expert you are, not just your real-world skills.
  • A weak front page can hide deep expertise and cost you trust and leads.
ADVICE

Use Keywords And Proof In Your Display Name

  • Use searchable keywords like 'RE agent', neighborhood names, and awards in your visible name field.
  • If you're new, highlight other accomplishments or client wins to avoid looking inexperienced.
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