Creators On Air
Simplify Audience and Business Growth with Josh Spector
Sep 27, 2023
Josh Spector, creator of the newsletter “For The Interested” and host of the “I Want To Know podcast”, shares tips for simplifying audience and business growth. Topics include: the benefits of focusing on one or two social media platforms, defining goals and target audience, analyzing data and effective growth strategies, newsletter growth strategies and email list protection, monetizing expertise with skill sessions, and the importance of saying no and taking action as a creator.
49:49
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Quick takeaways
- Focus on one or two platforms to grow faster and avoid overcomplicating everything.
- Provide specific value to a specific audience in newsletters, focusing on transformation and practical advice.
Deep dives
The Power of Simplification for Creators
Simplifying things is key for creators to succeed. Instead of trying to be everywhere, focus on one or two platforms to grow faster. Overcomplicating everything is a common problem, so doing less can actually lead to more growth. By narrowing down your niche and providing specific value to a specific audience, you can make a bigger impact. It's important to have clear goals and know the audience you need to reach in order to accomplish those goals. Providing value and transformation to your audience is crucial, and simplifying your offerings and formats can make it easier for them to engage and take action.
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