DTC Podcast Bonus: The Future of Retail: AI, Retail Media & the Return of Human Connection – Inside ShopTalk 2025 with Marielle Bobo
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Retail is evolving fast. AI, retail media networks, and shifting consumer behaviors are reshaping how brands sell. But the brands winning in 2025? They’re the ones that blend technology with human connection to create unforgettable shopping experiences.
In this episode, we sit down with Marielle Bobo, VP of Content for ShopTalk Spring and Fall, to explore the biggest themes shaping retail in 2025.
What You’ll Learn:
✅ Retail’s New Golden Age – Why brands are refocusing on emotional connections.
✅ Retail Media Networks (RMNs) – How first-party data is changing advertising.
✅ AI in Retail – How to use automation without losing your brand’s soul.
✅ Live Shopping & Content Commerce – What brands like True Religion and Lawless Beauty are doing differently.
✅ How to Get the Most from ShopTalk 2025 – Pro networking strategies for attendees.
DTC at ShopTalk 2025 🎤 📹
We’re not just talking about ShopTalk—we’re bringing the event to life for our audience! The DTC Podcast team will be on the ground in Las Vegas, recording live interviews with top brands, walking the expo floor for man-on-the-street insights, and capturing the hottest takes from the biggest players in retail.
📍 Find us in the Media Center for exclusive live podcast recordings.
🎥 Catch us on the show floor, getting quick-hit insights from attendees.
🔥 Want to be featured? Track us down—we’d love to chat!
Whether you're attending ShopTalk 2025 or just want to stay ahead of the biggest retail trends, this episode is packed with actionable insights to help you scale your brand this year and beyond. 🎧🚀
Timestamps:
00:00 Introduction to ShopTalk
02:15 The evolution of storytelling in retail
04:45 The role of AI and human connection in retail
07:30 What is retail media? Understanding RMNs
10:50 Exciting keynote speakers at ShopTalk
14:20 Content and commerce: How brands engage with creators
17:10 The rise of live shopping and interactive experiences
20:30 Tips for first-time ShopTalk attendees
23:45 ShopTalk networking opportunities and meetups
26:00 ShopTalk afterparty and special events
Hashtags:
#ShopTalk2024 #RetailTrends #EcommerceMarketing #DTC #RetailMedia #MarketingStrategy #LiveShopping #ContentCommerce #NetworkingEvents #ShopTalkExperience
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