Economist Podcasts Meet the boss: Liz Reid of Google
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May 12, 2025 
Liz Reid, Head of Search at Google, has been with the tech giant since 2003, transitioning from engineer to a leadership role. She discusses the challenges and opportunities AI presents for search engines. In the face of rising chatbots, Liz emphasizes the need for user-centric approaches while navigating AI's balance with traditional search methods. Listeners will find insights on innovating search technology, enhancing user engagement, and fostering a culture of creativity at Google through practices like the 20% rule.
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Liz Reid's Google Journey
- Liz Reid began her career at Google as a software engineer in 2003.
- She has since advanced to lead the search product, shaping AI evolution at Google.
Diverse Search User Needs
- Google's 2 billion daily search users each come with unique needs and diverse queries.
- The breadth of search queries continually amazes Liz Reid, showing human curiosity's scale.
Maximize Leadership Impact
- Leadership shifts impact measurement from personal output to enabling team success.
- Provide clarity on goals, empower smarter teams, communicate the why behind tasks.