The LinkedIn™ Branding Show

How This Four-Step Branding Roadmap Can Powerfully Position You On LinkedIn and Beyond

15 snips
Feb 6, 2025
Feeling lost on LinkedIn? Discover a four-step roadmap to clarify your goals and elevate your personal brand. Learn how to stand out amid the noise through authenticity and differentiation. The speakers share their branding journeys, underscoring the challenges of rebranding while enhancing visibility. A comprehensive workbook is introduced, packed with tools and prompts to engage listeners in their branding strategies. Get ready to position yourself for success, not just on LinkedIn but in your broader professional landscape!
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ADVICE

Position Yourself Planner

  • Clarify your brand and identify your standing with the Position Yourself Planner.
  • This planner provides a four-step roadmap for personal branding, focusing on LinkedIn and beyond.
INSIGHT

Start with "Why"

  • Starting with "why" is crucial for personal branding on LinkedIn.
  • Define your vision, professional purpose, and what motivates you.
ADVICE

The Year of Differentiation

  • Differentiate yourself to stand out on LinkedIn, especially with increased AI and platform users.
  • Assert your unique edge factor to attract the right niche audience.
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