Venture with Grace

Laura Burkhauser, Descript CEO on AI Video Creation & Storytelling

Nov 13, 2025
Laura Burkhauser, CEO of Descript and former product leader at Twitter and Amazon, dives into the revolutionary world of AI-driven video creation. She discusses her journey from literature to tech and the importance of rapid prototyping in product development. Laura highlights how Descript is reshaping storytelling with innovative editing features. She shares insights on balancing AI tasks with human creativity and emphasizes the value of mentorship in her career. Get ready for a masterclass in product innovation and the future of media!
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ANECDOTE

From Kafka To Product

  • Laura studied German literature and planned to be a professor, then got a Fulbright and discovered she disliked academic research.
  • That pivot led her into consulting, product, and eventually tech leadership roles.
ANECDOTE

Built A Product By Prototyping Fast

  • At a consulting firm Laura prototyped an online learning portal by posting videos on YouTube and iterating with customers.
  • That lean approach led to $5M in funding and a promotion, proving rapid prototyping's power.
ADVICE

Be Your Own User Or Get Close

  • Do build products you use daily or work very closely with users to validate early-stage features.
  • Use direct feedback loops and iterate quickly to discover what truly resonates.
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