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The Art of Online Business

Avoid The Biggest Meta Ads Mistakes Course Creators Are Making This Summer

Jul 26, 2024
The podcast covers mistakes in outsourcing Facebook ad management and tactical errors in managing your own ads. Emphasizes the importance of consistent lead generation and provides crucial tips for course creators to improve their meta ads.
17:53

Podcast summary created with Snipd AI

Quick takeaways

  • Outsourcing Facebook ad management requires early focus on lead generation to avoid suboptimal results.
  • Blindly following Meta's ad recommendations can lead to excessive budgeting and lower performance without critical evaluation.

Deep dives

Lead Generation Timing for Ads Management

When hiring out Facebook ad management, one critical mistake is not focusing on lead generation early enough. Meta emphasizes the importance of consistent ad running for better performance. Waiting until just before the launch to hire ad management services can lead to increased stress and suboptimal results due to lack of preparation and consistency.

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