The Lifestyle Investor - Investing, Passive Income, Wealth 268: How Writing a Book Can Add Revenue Streams and Millions to Your Business with Chandler Bolt
Dec 11, 2025
Chandler Bolt, founder and CEO of Self-Publishing School, breaks down the powerful impact of writing a book on business growth. He shares that a well-written book acts as a 24/7 credibility booster, generating leads and referrals on autopilot. Chandler reveals strategies for overcoming common excuses like time constraints, and highlights the importance of choosing a niche topic. He also discusses how self-publishing gives entrepreneurs control and the ability to create long-term assets, while sharing insights from his own success in scaling his business.
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Book As 24/7 Authority Machine
- A published book creates 24/7 authority that opens doors and builds trust before meetings.
- Chandler says a book acts as leverage for leads, sales, referrals, and long-term assets.
A Book Turned A Casual Meeting Into A Relationship
- Justin gave Chandler a copy of The Lifestyle Investor after a brief introduction and Chandler later read it, which led to a deeper relationship.
- Chandler credits that book as the difference between a fleeting meeting and sustained collaboration.
Write What You Already Repeat
- Identify the repeat conversations and FAQs you already have in your business as the raw material for a book.
- Use the 'four Ps'—person, pain, promise, point—to align the book directly to business goals.
