268: How Writing a Book Can Add Revenue Streams and Millions to Your Business with Chandler Bolt
The Lifestyle Investor - Investing, Passive Income, Wealth
Book Launch Triangle: Team, Promotions, Reviews
Chandler describes launch strategy: launch team, promotions, reviews and treating launches as a launch year.
Experts say that word of mouth is one of the most powerful marketing channels—but in today’s world, publishing a book uniquely establishes credibility and authority by showcasing your expertise.
A book can work for you 24/7, build trust before you ever meet someone, and open doors that would otherwise remain closed. Yet most entrepreneurs delay writing one because they think they don’t have the time, clarity, or expertise. Today’s guest is an expert in eliminating those excuses and will show you why writing a book may be the highest-ROI move you can make for your business.
Chandler Bolt is the founder & CEO of Self-Publishing School and SelfPublishing.com, one of the fastest-growing companies in the Inc. 5000. He’s helped publish over 7,000 books, has become a multi-seven-figure entrepreneur, and built his entire business by helping people turn their ideas into authority-building books that generate leads, sales, and long-term assets.
In our conversation, Chandler explains why a book can be the #1 leverage tool for entrepreneurs and investors, how self-publishing gives you all the upside and the freedom to release updated versions, and the biggest mistakes people make when marketing their book.
In this episode, you’ll learn:
1.) Why writing a book is the #1 authority-builder for entrepreneurs and investors—and how it can generate leads, sales, referrals, and high-quality deal flow on autopilot.
2.) How Chandler scaled SelfPublishing.com into an eight-figure company and his framework for helping busy founders publish a high-impact book faster than they thought possible.
3.) The hard money investing lessons Chandler learned, both wins and losses, that every entrepreneur should hear before partnering on deals and deploying capital.
Show Notes: LifestyleInvestor.com/268
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