StreamTime Sports Rob Shaw on Facebook’s foray into premium live sports
Oct 20, 2021
57:48
For the inaugural episode of the StreamTime Podcast, SportsPro managing director Nick Meacham welcomes Rob Shaw, Facebook's director of sports media and league partnerships, on to discuss the digital giant's journey as a sports media platform.
Shaw lifts the lid on Facebook's changing approach to sports, from bidding on premium rights to being a 'partner' for various properties globally, how broader company leverages its various applications and his views on evolving nature of the broadcast marketplace. Diving into the finer details of Facebook's business, Shaw also discusses monetisation models for social media platform and its partners. Finally Meacham pries into what is next for Facebook in the sports space.
Shaw lifts the lid on Facebook's changing approach to sports, from bidding on premium rights to being a 'partner' for various properties globally, how broader company leverages its various applications and his views on evolving nature of the broadcast marketplace. Diving into the finer details of Facebook's business, Shaw also discusses monetisation models for social media platform and its partners. Finally Meacham pries into what is next for Facebook in the sports space.