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Marketing School - Digital Marketing and Online Marketing Tips

This YouTuber Grew to 2.3M Subs in 1 Year (The Formula for Sam Sulek)

Dec 9, 2023
Sam Sulek, a YouTuber with 2.3M subscribers in 1 year, defies conventional wisdom with daily, long-form workout videos. His authenticity and relatability are keys to his success. The podcast explores strategies for growing a YouTube channel and highlights the importance of starting and persevering.
06:53

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Podcast summary created with Snipd AI

Quick takeaways

  • Consistently posting long-form videos every day can lead to significant viewership and subscriber growth on YouTube.
  • Being authentic and real, using lo-fi production styles, and engaging viewers with relatable storytelling can help creators gain traction on YouTube.

Deep dives

Key Point 1: Consistency and Longer Form Videos

The podcast discusses a successful YouTuber who has gained significant viewership by consistently posting long-form videos every day. Viewers appreciate the fact that he authentically shows his progress and has a relatable storytelling style. This approach seems to resonate with the audience, providing them with a TV show-like experience.

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