Felix Laboy is an Advisor and Executive at Shift Digital, a leader in digital marketing program optimization. In his role, he helps develop teams, manage hospitality resources, and provide strategic focus. With three decades of experience in the hospitality industry, he founded one of the first digital marketing agencies in the hotel industry.

Prior to Shift Digital, Felix served as the Founding President of Sabre Hospitality Solutions, CEO of WayBlazer, and the Executive Chairman of NextGuest.

Are you considering selling your business? Learn insights from a seasoned hospitality executive about the particulars of an exit and life post-transaction.

Shift Digital’s Advisor and Executive, Felix Laboy, shares the details of his first business transaction. With host Todd Taskey, Felix divulges how he structured and managed sale agreements, the practical components of a business transaction, and how to position yourself as a knowledgeable executive.