The Game with Alex Hormozi

Part 2: Engage Your Leads | $100M Leads Book

742 snips
Aug 19, 2023
Explore the fascinating world of leads and their crucial role in business success. Discover the difference between engaged and unengaged leads, and learn effective strategies like compelling offers and webinars to boost engagement. Hear firsthand experiences on overcoming challenges with landing pages and webinars, leading to a powerful case study success. Plus, dive into the art of crafting valuable lead magnets that resonate with potential customers and drive sales. Get ready to transform your approach to customer engagement!
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INSIGHT

Engaged Leads Matter

  • Leads are simply people you can contact.
  • Engaged leads, those interested in your offerings, are crucial.
ANECDOTE

Webinar Failure & Case Study Success

  • Alex Hormozi initially struggled with webinars despite mentorship, losing $450.
  • He found success with a simple case study video, resulting in booked calls.
ADVICE

Lead Magnets for Engagement

  • Use lead magnets, valuable solutions to narrow problems, to attract potential customers.
  • A good lead magnet should make people want your core offer.
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