The Legend Effect (Influence, Brand, Communication) Messaging: 3 Simple MESSAGING Hacks That Will Open More Doors and Wallets [SOLO SESH]
It’s time to turn up the volume on life, make your mark, and live your legend. 🤘🏽
Join Legend Letters: The free newsletter helping thousands of business owners influence human behavior (and look like a legend) using brand psychology.
📩 TryLegend Letters.
In this episode of the Legend Effect Podcast, host Howie Chan is going solo. In a series of short episodes - Solo Sesh (sessions), he is bringing you the best strategies and ideas from scientific studies and the legends among us, so you can live your version of legendary.
He delves into easy and ethical ways in which we can change minds and influence a yes if we put in the effort, because your next big opportunity could hinge on a single word (or even letter).
The discussion emphasizes how small changes can affect large outcomes. Howie provides three tiny changes that you can make to your messaging and communication that will open more doors and wallets and lead to greater impact.
Episode Breakdown:
02:10 The typo that changed everything
03:55 The Pratfall Effect
04:50 Influence with ethics
06:26 Tip #1: Effort
08:54 Tip #2: Specificity
09:54 Tip #3: Free to refuse
From Me:
To see the true impact of a single letter, check out my post without the typo and the original post with the typo.
Legendary Quotes:
“Tiny changes can make a big difference. And most of the time we don't even know what those things are.” – Howie Chan
“ I'm not talking about manipulation here. I am talking about influence with ethics, which is you're not hiding anything, you're not being untruthful in anything, but you are providing information in a way that's easier to digest, easier for people to take action.” – Howie Chan
“ These tips don't work every single time. Don't use them all the time. Context is infinitely important. So, know your audience, know the context.” – Howie Chan
👍 Follow, subscribe, and don’t forget to leave a rating and review!
Produced by Ideablossoms.
Hosted by Ausha. See ausha.co/privacy-policy for more information.