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In this episode, Camille and Allister discuss the relevance of Google AdWords for small businesses. They explore the challenges faced by smaller businesses in competing with larger competitors and the potential limitations of Google AdWords in generating ROI, as well as the role of SEO in search positioning. Is it possible to leverage the benefits of Google's other platforms without paying for ads, or is Google's entire platform a giant money sink?
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode