

Ep 249: Coaching Behaviour Change: Moving Beyond Numbers with Josh Smith
In this episode of the Fitness Education Online Podcast, Bex is joined by Josh Smith - sports nutritionist, mentor, and founder of Fortitude Nutrition Coaching and HERO Nutrition Mentoring.
Josh is known for his client-centred, non-tracking approach, helping coaches bridge the gap between knowledge and application to create real, lasting behaviour change. With a background as a school teacher, Josh brings unique skills in communication, empathy, and behaviour change that he now uses to mentor personal trainers and nutrition coaches around the world.
If you’re a personal trainer or coach struggling to put your knowledge into action, improve client adherence, or simply looking for practical tools to coach more effectively — this episode is packed with insights you can start using straight away.
What You’ll Learn in This Episode:
- How Josh’s teaching background shaped his unique approach to coaching.
- Why behaviour change is more important than tracking numbers — and where to start if you want to move away from macro-tracking with clients.
- The questions you should be asking in client check-ins to get to the root of behaviour and build real connection.
- Simple strategies to support discouraged clients and keep them moving forward.
- How to avoid burnout as a coach by aligning your values, coaching style, and business model.
- Why referrals and face-to-face connections are still one of the most powerful ways to grow your coaching business.
Connect with Josh
- Instagram (Nutrition Coaching): @fortitudenutritioncoaching
- Instagram (Mentoring Coaches & PTs): @hero.nutrition.mentoring
👉 Want to go deeper on this topic? Check out our Behaviour Change Essentials for Fitness Professionals CPD course (21 CPD’s) here: fitnesseducationonline.com.au/product/behaviour-change-essentials-for-fitness-professionals-21-cecs/