The Creator Economy | Jesse Walden, Li Jin, Cooper Turley

Jul 1, 2021

Guest

Cooper Turley

Join Jesse Walden, a blockchain pioneer and founder of Variant; Li Jin, a VC focused on the passion economy; and Cooper Turley, an innovator in the crypto creator space. They dive into the transformative impact of the creator economy, exploring how blockchain and Web3 are reshaping ownership and empowering creators. The discussion covers community engagement, innovative monetization strategies, and the redefinition of traditional career paths, showcasing how decentralization could lead to greater autonomy and fulfillment for creators in today's digital age.

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INSIGHT

Creator Economy Evolution

The creator economy has existed since the internet's inception, evolving through different monetization models.
Crypto introduces digital scarcity, ownership, and new economic coordination methods for creators.

INSIGHT

Four Phases of the Creator Economy

The creator economy has gone through four phases, from early social networking to the current crypto phase.
Each phase introduced new monetization methods, culminating in the crypto era's focus on ownership and micro-economies.

INSIGHT

Ownership in Web3

Web2 platforms extract value from creators who drive their platforms' worth.
Crypto enables ownership, allowing creators to own the value they create and share platform upside.

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Come learn and hear about what the Creator Economy is, and what it has in store for our industry!

Li Jin: @ljin18

Jesse Walden @jessewldn

Cooper Turley: @Cooopahtroopa

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The Creator Economy naturally erupts with the internet. Specialization allows creatives – artists, content creators, and everything in between – to carve out increasingly specific niches and build curated cultural communities. Art in all forms has an opportunity to blossom with the coordinative capacity of modern technology, and every active participant is inherently a creator. Smartphones and social media make everyone journalists, photographers, actors, and commentators simultaneously.

With this budding paradigm, ownership of creations is paramount. The crypto industry lends itself elegantly to this need, blending creation and ownership. Web 2 has witnessed an explosion of distributed content, but centralized platforms determine the nature of how it plays out. Crypto offers a natural evolution to the creator economy, enriching the relationship between creator and community.

This conversation takes a wide lens to the intersection of culture and the crypto industry. From MySpace to Instagram to Patreon, the ebbs & flows of internet culture and economy moves at a blistering pace. Our experienced panelists break these things down and discuss where we're going.

------ Resources:

Li on Twitter: https://twitter.com/ljin18?s=20

Jesse on Twitter: https://twitter.com/jessewldn?s=20

Cooper on Twitter: https://twitter.com/Cooopahtroopa?s=20

------ Topics Covered:

0:00 Intro 4:30 Cooper, Li, and Jesse 7:30 What is the Creator Economy? 14:32 Evolving Creator and Community 21:31 Creator First vs. Platforms 28:35 The Internet Dream 36:16 Evolving Platforms 43:00 Sovereign Creation 47:19 DAOs and the Creator Economy 55:30 Creator Economy Platforms 59:27 Get Involved 1:02:08 Closing & Disclaimers

----- Not financial or tax advice. This channel is strictly educational and is not investment advice or a solicitation to buy or sell any assets or to make any financial decisions. This video is not tax advice. Talk to your accountant. Do your own research.

Disclosure. From time-to-time I may add links in this newsletter to products I use. I may receive commission if you make a purchase through one of these links. Additionally, the Bankless writers hold crypto assets. See our investment disclosures here: https://newsletter.banklesshq.com/p/bankless-disclosures