Kreatures Of Habit Podcast

More Than Oatmeal, Kreatures of Habit Founder Story with Michael Chernow

Apr 23, 2025

Dive into Michael Chernow's journey from NYC bartender to successful entrepreneur. He shares his transformation through sobriety and how mentorship shaped his path. Discover the highs and lows of launching a health-focused brand rooted in personal experiences. The importance of community and resilience shines through as he discusses his shift from the restaurant industry to wellness. Plus, get insights on adopting positive habits and nutritional empowerment. A must-listen for anyone looking to transform their life or career!

34:56

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Quick takeaways

Michael Chernow's journey through adversity and addiction highlights the transformative power of developing consistent, positive habits for personal growth.

The launch of Kreatures of Habit illustrates how a passion for wellness and nutrition can evolve into a brand that empowers others to embrace healthy routines.

Deep dives

The Role of Habit in Transformation

Establishing and maintaining good habits is crucial for personal growth and success. The speaker emphasizes that our daily decisions shape our identities and outcomes in life. By controlling small, consistent actions, individuals can create a sense of accomplishment that fuels further positive changes. This concept is integral to the speaker's journey, turning a morning routine centered around oatmeal into a foundational habit that enhances overall well-being.

Intro

2min

From Adversity to Empowerment: A Journey of Transformation

15min

From Struggles to Success: The Journey of Transformation and Entrepreneurship

4min

Transforming Adversity into Wellness: The Journey to a New Brand

13min

Michael Chernow has lived a few different lives—bartender, restaurant owner, wellness junkie, and now founder of Kreatures of Habit, a CPG (consumer packaged goods) brand built around healthy routines and real-life lessons. In this episode, Michael gets real about the highs and lows: growing up in NYC, getting sober, building restaurants, and starting over in a completely different industry.

We talk about the messy stuff—mistakes, mindset shifts, burnout—and how those tough moments actually laid the groundwork for what he’s doing now. If you're building a business, changing careers, or just trying to get your habits on track, this one’s full of gold.

Hit play, and maybe grab a notebook, as Michael shares about:

Growing up in NYC: Michael’s early influences

Getting sober: The turning point that changed everything

Entering the restaurant world: From vision to reality, and the beginning of Michael’s entrepreneurial journey

Launching Kreatures of Habit: The series of events that led KOH to being a CPG brand

If you loved today’s show, please spread the love by leaving the show a 5-star rating and review. And if you really really loved it, share it with a friend that would enjoy following along on our journey as well! Until next week, Kreatures. Let’s do this thing!

TIMESTAMPS:

2:06 Growing up in NYC

10:14 Getting sober

16:49 Entering the restaurant world

21:28 Launching Kreatures of Habit

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Kreatures Of Habit Podcast

More Than Oatmeal, Kreatures of Habit Founder Story with Michael Chernow

Podcast summary created with Snipd AI

Quick takeaways

Deep dives

The Role of Habit in Transformation

Personal Struggles and Breakthroughs

Creating a Wellness Brand

The Mission Beyond the Product

Remember Everything You Learn from Podcasts