What some see as risks, CJ and Calli Thorne view as opportunities to innovate and strengthen the beef industry. In this episode of Casual Cattle Conversations, we explore the Thornes’ inspiring journey from ranching to direct-to-consumer beef sales and owning Yellowstone River Beef, a local processing facility. Discover how their entrepreneurial spirit and strong faith helped them navigate challenges, adapt to market shifts, and build a business that serves their community. Whether you're a seasoned rancher or an agriculture enthusiast, their story offers insights on resilience, innovation, and the value of taking calculated risks.

Chapters

00:00 The Evolution of a Beef Business
09:01 Challenges in the Beef Industry
14:47 Navigating New Opportunities
20:50 Delegation and Team Dynamics
26:59 Local Focus and Future Prospects

Resources

https://www.casualcattleconversations.com/ranchermind-events

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