Deconstructor of Fun

TWIG #341 Ubisoft Tries “Succession” while Battlefield Attempts a Comeback

16 snips
Jul 25, 2025
The conversation dives into Ubisoft's ambitious foray into reality TV with a Succession-inspired show, revealing the company's internal family dynamics. Battlefield's comeback strategy is analyzed, including the buzz around its latest trailer and release leaks. Personal anecdotes lighten the mood, while discussions on gaming’s future and ongoing legal dramas add depth. A nod to Candy Crush's anniversary and an overview of Apple’s latest games create a vibrant landscape of industry insights and challenges.
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ANECDOTE

Gun Range Bonding in Vegas

  • Eric Kress shared a memorable experience shooting guns with his son in Las Vegas as a bonding activity.
  • They used various firearms including an AK 47, a Desert Eagle, and a .50 caliber, highlighting a very American pastime.
ADVICE

Localize Payments and Retarget

  • Mobile payments must be localized to fit regional preferences for maximum adoption.
  • Use retargeting and personalized offers to convert first-time visitors into repeat buyers.
INSIGHT

Ubisoft's Nepotism Cripples Future

  • Ubisoft's family control is damaging its long-term value and talent retention.
  • Nepotism led to unqualified leadership choice, threatening the future of major IPs.
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