How regularly you charge your members has an effect on generating sales, engagement inside your membership as well as member retention. Not to mention the implications on your business itself in terms of stability, cashflow and more.
In this episode of The Membership Guys Podcast, I dig deep into the pros and cons of each type of subscription frequency; as well as present some additional and alternative options for membership billing.
In this episode you'll learn:
- Pros and cons of monthly versus annual membership pricing
- Psychological triggers involved in the decision to join your membership
- Why offering both pricing options works even better than choosing just one
- Other options for membership billing
Membership Geeks Podcast with Mike Morrison