Shopify Masters Making Connections in Business—Even if You Don’t Start With Any
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Jun 27, 2024 Steve Schwartz, founder of Art of Tea, discusses the importance of mentors in his entrepreneurial journey. He shares insights on transitioning from medicine to tea entrepreneurship, forming partnerships with renowned figures, strategies for hiring top talent, and establishing focused work habits for long-term business success.
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Value of Mentorship
- Don't try to build a business alone; surround yourself with wise counsel and mentors.
- Businesses with a solo mindset tend to be short lived and struggle to sustain growth.
From Personal Loss to Tea Business
- Steve's personal tragedy inspired his health passion and led him to study natural medicine.
- Starting by blending teas in his living room, he attracted clients like Wolfgang Puck that launched his business.
Cold Calling & Exclusivity Strategy
- When cold calling, don't always lead with being the founder; focus on building relationships.
- Offer exclusivity to clients to build trust and appeal in competitive markets.