Ep 130: Scalable Sales for the One-Person Show: No Teams Required
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Mar 30, 2025
Discover how solo consultants can break the cycle of feast-or-famine by implementing a focused two-week sales sprint. This approach emphasizes practical lead generation without the need for a team, targeting past clients and niche communities. Learn to create reusable follow-up templates and streamline booking processes, transforming casual conversations into clients. With a focus on sustainable, low-tech strategies, this framework ensures you can market effectively while managing client work seamlessly.
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volunteer_activism ADVICE
Escape Feast-or-Famine
Tired of the feast-or-famine cycle as a solo consultant?
Tune in to learn how to escape this pattern without working around the clock.
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Start with Strategic Spark
Start with the Strategic Spark to define your sales sprint and marketing system.
This customized plan is created through an interview with Sarah Noelle Block.
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Join Biz Dev Sprint
Join the Biz Dev sprint to kickstart lead generation and sales.
Earn back the club fee before delving deeper into the program.
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Ever felt like you're constantly juggling client work while anxiously hunting for your next project? The feast-or-famine cycle is the bane of solo consulting—but it doesn't have to be your reality.
The Sales Sprint is the beating heart of the Tiny Marketing Club, a focused two-week program built exclusively for independent consultants who need marketing systems that work with their schedule, not against it. Unlike traditional marketing advice that assumes you have a team or endless hours to implement complex strategies, this sprint acknowledges your reality: you are simultaneously the service provider, the admin, the CEO, and the sales department.
Week one dives straight into practical lead generation for real humans without teams. Forget endless content creation or algorithm-chasing. Instead, we focus on reconnecting with past clients who already know your value, strategically engaging in niche communities where your ideal clients gather, and implementing one visibility play that attracts attention without demanding constant maintenance. This approach builds momentum without inducing burnout—exactly what solo consultants need.
The second week transforms those conversations into a lightweight sales system that continues working while you're serving clients or taking that well-deserved break. You'll develop reusable follow-up templates, set up friction-free booking processes, and map your prospect's journey from curious to client. It's deliberately low-tech and low-effort because you don't need 18 automations—you need something sustainable that fits your one-person operation.
What makes this approach truly special is the community of like-minded solo consultants joining alongside you. These aren't people chasing billion-dollar valuations; they're professionals building sustainable businesses that provide meaningful work, financial stability, and the freedom to live life on their own terms. If you're tired of hustling without systems to support your growth, the Sales Sprint offers the perfect balance of structure and flexibility. Ready to transform how you approach client acquisition? Your sustainable, scalable sales system awaits.
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Tiny Marketing: Marketing and Sales Systems for Independent Consultants