Industry Relations Organized Real Estate's GTM problem
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Oct 29, 2025 Hosts dive into the challenges facing real estate's innovation, focusing on outdated MLS technology and bureaucratic hurdles. They tackle the slow permissioning process that stalls startups and explore a proposal for a faster license system akin to a SAFE agreement. The discussion highlights the need for standardized guidelines to tackle inconsistency and fragmentation across MLS systems. With governance issues creating bottlenecks, the call for reform emphasizes both speed and fairness in the industry.
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MLS Tech Feels Outdated
- MLS front-end UX feels stuck in Windows 95 and repels agents and consumers.
- Back-end MLS data permissioning is the greater barrier for tech companies seeking innovation.
Committee Trips Kill Startups
- Greg described vendors trapped in months-long committee cycles just to get permission to launch.
- He warned many startups will die before committees ever approve their product.
Standardize A Fast-Launch Agreement
- Create a standardized