The GaryVee Audio Experience

Transform Your Business with THESE Simple Marketing Tactics

50 snips
Nov 15, 2024
Discover game-changing marketing strategies that can elevate small businesses to new heights. Learn how email campaigns, Google Ads, and social media can drive growth, illustrated by a successful liquor store transformation. Emphasize authenticity in your approach and tackle the trolls and negative reviews that come with it. Navigate evolving platforms like TikTok and LinkedIn to stay ahead. Plus, hear actionable advice on engaging with local influencers to boost visibility. Perfect insights for both seasoned pros and new entrepreneurs!
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ADVICE

Underpriced Marketing

  • Find underpriced marketing channels to boost your business.
  • In 1998, Gary Vaynerchuk used a website for his family's liquor store when few others did.
ANECDOTE

Early Internet Marketing

  • Gary Vaynerchuk scaled his family's liquor store using early internet marketing.
  • He built a website, email list, and leveraged Google AdWords when they were underpriced.
ADVICE

Follow the Attention

  • Focus on where people's attention is, regardless of your personal opinions on platforms.
  • Ignoring platforms like TikTok because of personal biases is a mistake for business growth.
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