Pivot

The Twitter DeSaster and the Surgeon General’s Social Media Warning

May 26, 2023

01:03:33

Highlights

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Episode notes

The Naming of HBO Max: A Brand Strategist's Perspective

01:15

Analysis of a scripted interview and discussion on company media performance

03:25

Introduction

2min

How to Speak to a Commencement

2min

The Importance of Friendship

2min

Rhonda Santas and the Elon Musk Experience

2min

The Nazi Book Burnings

2min

The Importance of Respect

2min

Meta Will Sell Giffy for $53 Million

3min

How to Track Elon Musk's Private Jet on Twitter

3min

The Disadvantages of a Twitter Space Launch

3min

10.

The Unscripted Conversation With Elon Musk

3min

11.

The Misstep of Donald Trump in the Presidential Campaign

2min

12.

The Governor's Shot and His Opportunity

2min

13.

The Right Wing's Takeover of Twitter

2min

14.

Trump on CNN: A Victory

2min

15.

The Surgeon General's Warning

2min

16.

The Surgeon General Says That Social Media May Pose Risk to Young Users

3min

17.

The Surgeon General's Attack on Rage and Loneliness

3min

18.

TikTok Sues Montana for Violating the First Amendment

2min

19.

HBO Max Transforming Its Brand to Just Max

2min

20.

The Sopranos and the Big Mafia

2min

21.

The Consolidation of HBO

2min

22.

The Importance of Brand Strategy

2min

23.

The Great Brand Disasters

2min

24.

The History of HBO

3min

25.

How Athletic Greens Can Help You Deal With Your Daily Dos

2min

26.

The Mother of CMOs

2min

27.

The Impossible Task

2min

28.

The Medium Is the Message

2min

29.

The End of Succession

2min

30.

The Best Finale in History

3min

Meta will sell Giphy in an antitrust loss, and the man who ran a Twitter account tracking Elon Musk’s private jet is now tracking Ron Desantis. Also, the latest in the culture wars: A Florida school has limited access to Amanda Gorman’s poetry, and Target will remove some Pride merch after a backlash. Plus, Governor Ron DeSantis announced his presidential run on Twitter Spaces… and it didn’t go quite as planned. And the Surgeon General warns that social media may be harmful to young users. Then, a listener question on HBO Max rebranding to Max.

Send us your questions and tell us what Pivot’s rebrand should be! Call 855-51-PIVOT or go to nymag.com/pivot.

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Pivot

The Twitter DeSaster and the Surgeon General’s Social Media Warning

The Naming of HBO Max: A Brand Strategist's Perspective

Analysis of a scripted interview and discussion on company media performance

Get the Snipdpodcast app

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Discoverhighlights

Save anymoment

Share& Export

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Get the Snipd
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